Fractional GTM lead
I step in as your acting head of sales. Set the strategy, then run it: pipeline, process, and the first quota-carrying hires.
For when you need a head of sales before you can justify hiring one.
Go-to-market advisor
I help technical founders turn a product into a sales motion.
Independent GTM advisor to AI and fintech startups at seed and Series A. Hands-on fractional leadership and real ownership of the work.
What I do
Three ways I work with founding teams.
Sales motion design
Who you sell to, how you reach them, what they pay. A repeatable motion your team can run long after I leave.
For when founder-led sales works, but you can't yet write down why.
AI product go-to-market
Position technical products for buyers who aren't engineers. Pricing, packaging, and a narrative that lands.
For when the demo lands and the deal still stalls.
Who this is for
Where I do my best work.
- Company type
- AI and fintech, B2B
- Stage
- Seed to Series A
- Revenue
- Under $10M ARR
- Sales team
- None yet, or the first one or two hires
If that's not you, I'll say so on the first call. Book that call →
Previously
9fin
Datasite
Morningstar
IMG
Background, not a client list.
“Morgan understands how to sell software better than anyone I know. He helped refine my sales motion by breaking down a practical product-led go-to-market strategy and explaining exactly how trials can most effectively convert enterprise customers with budget and buying intent.”
About
Morgan Muranyi.
Before going independent, I spent eight years selling enterprise software and financial data at 9fin, Datasite, and Morningstar.
At 9fin I was the first commercial hire. I built the sales function from scratch and helped grow the business from zero to more than $30M ARR, selling to many of the world's largest investment banks, asset managers, hedge funds, and law firms.
Now I help AI and fintech founders do it earlier: sharpen positioning, win the first customers, build founder-led sales, and turn it into a repeatable go-to-market motion the team can run without me.
Contact
If the timing's right, let's talk.
Bring the deal you're stuck on. I'll tell you what I'd do.
Book a call